Redemption Rock Brewing Named Official Craft Brewery of POW! WOW! Worcester

 by Sloane PerronJune 14, 2021

WORCESTER - POW! WOW! Worcester has partnered with Redemption Rock Brewing Co., naming them the official craft brewery of their upcoming 2021 festival taking place Aug. 13 to 22.

Redemption Rock will brew the festival’s official beer which will be announced at a later date and released during the August festivities. 

“Community collaboration is what makes POW! WOW! Worcester so impactful, and we’re thrilled to have Redemption Rock help us make our golden year festival as amazing as possible,” said Lisa Drexhage, Co-Director of POW! WOW! Worcester. “Like us, Redemption Rock has art and community in its DNA, and we can’t wait to work with them on this year’s beer.”

This marks the second time that Redemption Rock Brewing Co. and POW! WOW! Worcester have collaborated together. In 2019, these organizations came together when five, diverse artists were selected to design labels for the brewery’s crowlers to help celebrate the art festival. 

“POW! WOW! Worcester has inspired us and so many others to use art as a way to connect with the community, and we and the city are so much better for it,” said Dani Babineau, CEO and Co-Founder of Redemption Rock Brewing Co. 

In addition to creating the festival’s beer, Redemption Rock and POW! WOW! Worcester are also teaming up to create a fun dog-themed event called BOW! WOW! Worcester. 

From June 25 to June 27, this event will feature animal organizations, local vendors, and the Worcester Animal Rescue League. The weekend will also have fun puppy focused events such as, Fetching Friday with Quite Fetching Bakery and Pet Boutique, Doggie Pageant, and Prom Night. 

The goal is to bring art and a community together to create a weekend that all dog lovers and their furry friends can enjoy/

More information about the upcoming BOW! WOW! Worcester event can be found at: redemptionrock.beer/bowwowworcester.

Follow us on The016.com, the social network for Worcester and you!

Latest News

You Can Now Book JetBlue Flights from Worcester through June 2022

This week, JetBlue announced that its customers can book flights up to June 10, 2022.
1 2 3 1,626

This Week’s Roadwork in Worcester – Week of July 12, 2021

The Worcester Department of Public Works and Parks [DPW&P] has listed traffic delays this week at the following locations.
1 2 3 1,626

Vote for Best Ice Cream Spot in Taste of Massachusetts' 'Game of Cones'

Summertime is the best time for ice cream and the team at Taste of Massachusetts is taking a poll to determine the best ice cream shop in the state.
1 2 3 1,626

Recent Stories

Copyright © 2020
Top linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram