WORCESTER – The Worcester 78’s, the city’s ABA basketball team, is launching a new program called Penny Points to raise money for the Worcester Boys & Girls Club.
The Penny Points Program gives donors two options to pledge contributions to the Boys & Girls Club — 1. Pledge one penny per point scored by the 78’s or 2. Pledge one penny per each point scored PLUS three pennies per each three point field goal attempt that is made by the 78’s.
“The concept is an adaptation of a tactic many fundraisers use, like walks or runs. They are sometimes presented as a ‘per mile’ pledging. I certainly can’t take credit for the idea,” 78’s owner Tom Marino said.
At first glance, a penny per point may not seem like a lot of money. However, the 78’s are undefeated (5-0) and ranked #3 in the country in the ABA’s power rankings as of Nov. 26. More importantly — for Penny Points donors – the team is averaging a whopping 143 points per game.