WORCESTER – The Worcester 78’s, the city’s ABA basketball team, is launching a new program called Penny Points to raise money for the Worcester Boys & Girls Club.

Worcester's ABA Basketball Team Launching Fundraising Initiative for Boys & Girls Club 1

The Penny Points Program gives donors two options to pledge contributions to the Boys & Girls Club — 1. Pledge one penny per point scored by the 78’s or 2. Pledge one penny per each point scored PLUS three pennies per each three point field goal attempt that is made by the 78’s.

“The concept is an adaptation of a tactic many fundraisers use, like walks or runs. They are sometimes presented as a ‘per mile’ pledging. I certainly can’t take credit for the idea,” 78’s owner Tom Marino said.

At first glance, a penny per point may not seem like a lot of money. However, the 78’s are undefeated (5-0) and ranked #3 in the country in the ABA’s power rankings as of Nov. 26. More importantly — for Penny Points donors – the team is averaging a whopping 143 points per game.

Using that number to calculate the remaining 15 games of the season, the total pledged would be just $21.57. If you were to select the Penny Point Plus — through the first fie games the 78’s are averaging 18 three-point field goals per game — the pledge would be an additional $8.10 ($29.67).

Each donor will be charged $5 per month with the last recurring payment happening on Feb. 1, 2018. Any overages will be charged by a separate invoice and final payments will be invoiced on March 5. The pledge agreements end following the 78’s final game on March 3.

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When asked what the 78’s had for a goal in mind with Penny Points program, Marino said, “I am not sure what to expect for a response. I hope the extremely low cost is appealing. I’ve asked people for $5 a month for three months and settling on the balance in March after our regular season closes. If that’s more than another $10, we’ll certainly have a few more wins under our belt. We are playing pretty well, but I don’t see us averaging 160 points from here out.”

“If we could attract more than 75 or 100 people to it, I think that would be a great success,” Marino added.

The desire for the 78’s to want to help the Boys & Girls club is for a very simple reason — the 78’s play their home games at the Boys & Girls Club on Tainter St. The team does basketball skills workshops with the kids that attend the Club.

Marino said, “The Boys & Girls Club has been extremely good to us. They want us there. We want to be there. That’s a new experience for me in the year I’ve been doing this. A lot of what we do off the court now and in the future will be about supporting the work they do.”

The 78’s next game will take place on Saturday, Dec. 2 versus rival Springfield Sting at 6 PM. For tickets, click here.

To sign up for Penny Points, click here.

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